CMMC Marketing | Independent Digital Advertising

The Petronas Twin Towers and Kuala Lumpur skyline

INDEPENDENT DIGITAL ADVERTISING

Less noise.
More meaningful
connection.

Bringing brands, audiences and publishers
into the same picture.

Make your next move See the possibilities

INDEPENDENT THINKING. CONNECTED ADVERTISING.

Audience first.Creative with context.Placement with purpose.

01 / WHAT WE DO

Big-picture thinking.
A better connection.

Audience, message and placement.
Better when considered together.

Original campaign-direction concept connecting audience, message and placement in a sample planning workspace

01 / PLANNING

Campaign planning

Define the campaign objective, target audience and criteria for choosing ad placements.

View planning steps

02 / CREATIVE

Ad-format creative

Explore creative directions for push notifications, sponsored editorial and display advertising.

See creative examples

Original publishing concept pairing a sample sponsored editorial with audience and context considerations

03 / PUBLISHERS

Publisher placement planning

Assess advertising opportunities that suit your content, readers and publishing experience.

Explore publisher options

02 / CREATIVE POSSIBILITIES

See the idea.
Not just the pitch.

One message can take different forms.
Here are three illustrative directions.

ILLUSTRATIVE CONCEPT / PUSH

Sample push notifications shown on a phone and desktop browser

01 / PUSH NOTIFICATIONS

A timely
invitation.

One short message with a clear reason to take the next step.

Format: Push notification
Creative focus: One clear next step

Illustrative concepts, not client campaigns or performance results. Formats, inventory and availability are confirmed separately.

BACKOFFICE & REPORTING / DESIGN CONCEPTS

Workspace
& reporting.

Three interface concepts.
A clearer view of the possibilities.

ILLUSTRATIVE INTERFACES
FICTIONAL SAMPLE DATA

Design concepts only, not screenshots of a live platform. Sample figures do not represent CMMC campaign results, actual publisher earnings or a promise of available features.

Illustrative CMMC backoffice dashboard with fictional campaign statuses, budgets and daily impressions — Backoffice overview
CONCEPT / SAMPLE DATA

03 / WHO WE WORK WITH

Different goals.
One conversation.

Choose the perspective
that moves your business forward.

FOR ADVERTISERS

Put your brand
in the picture.

A message with somewhere meaningful to go.

Your content.
More possibility.

Make room for a thoughtful next step.

INDEPENDENT BY DESIGN

Independent thinking.
Connected advertising.

Every audience has its own context. We start with the people, objectives and environment behind each campaign.

We bring independent thinking to the connection between people, creative and placement.

Meet our approach

Illustrative stock photograph of professionals collaborating in a meeting room, not CMMC staff or offices — ILLUSTRATIVE COLLABORATION PHOTOGRAPHY

THE WAY WE THINK

01

Listen first.

Understand the audience and the objective.

02

Find the fit.

Bring the message and its context together.

03

Keep learning.

Let each campaign inform the next decision.